Nissan Xterra Makes a Triumphant Return with Hybrid Power in 2028

The beloved off-road SUV is set to roar back with a V6 hybrid, reviving Nissan’s iconic nameplate for a new era.

Nissan has officially confirmed plans to bring back the Xterra SUV in 2028, this time with a V6 hybrid powertrain. Built at the company’s Canton, Mississippi plant, the revived Xterra aims to fill the production gap left by halted U.S. EV projects. Dealers are reportedly thrilled, seeing the SUV as a symbol of Nissan’s renewed focus on practical, high-demand vehicles.

Hybrid Performance Meets Classic Ruggedness
The new Xterra is expected to share platforms with the Frontier, Pathfinder, and Infiniti QX60, offering a body-on-frame design tailored for off-road enthusiasts. With a V6 hybrid setup, it will compete directly against Toyota’s Tacoma, 4Runner, and Land Cruiser trio, delivering a balance of efficiency, power, and the rugged styling that made the original Xterra a fan favorite.

EV Plans Put on Hold
Originally, Nissan had planned a fully electric model from its Canton factory with locally sourced SK On batteries. However, weakening U.S. demand, tariff pressures, and the expiration of federal EV incentives forced Nissan to pause its EV ambitions. While EVs remain on the table, any future production would likely require cost-cutting measures or a strategic partnership, once intended with Honda.

Why the Xterra Matters
The original Xterra, discontinued in 2015, was loved for its off-road capability, iconic roof rack, and rugged personality, but faced competition from more comfortable unibody crossovers. The 2028 hybrid version promises to retain its adventurous DNA while adapting to modern environmental and regulatory expectations, appealing to both nostalgic fans and new buyers.

Looking Ahead
With hybrid SUVs gaining traction and EV demand in flux, Nissan’s return to hybrids and gas-powered SUVs represents a pragmatic shift in strategy. The Xterra’s revival could redefine Nissan’s presence in the U.S. off-road market, combining classic rugged appeal with the efficiency and performance that today’s consumers expect.