This SUV was conceived as a global strategic product. The new Seltos seeks to elevate segment standards by combining a robust aesthetic with smart solutions.

The sport utility exhibits a more robust and sophisticated visual identity. Its body features a wider stance. In addition, its structured lines and defined surfaces convey solidity and dynamism from any angle. The Seltos measures 4,430 mm long, 1,830 mm wide, and 1,600 mm high. Its wheelbase is 2,690 mm. This optimizes interior space without sacrificing urban agility.

“Star Map” Front End and Style Variants

The front end stands out with a wider grille. This is accompanied by the “Star Map” lighting signature. Furthermore, it displays a dynamic welcome sequence. On the sides, diagonal lines, the floating roof, and defined shoulders reinforce the sensation of movement. At the rear, vertical optics extend over the tailgate. Consequently, they emphasize the vehicle’s width and stability. The range offers two defined personalities: X-Line, with lower protectors and an adventurous character, and GT-Line, with a more sporty and refined aesthetic.

Reworked Cabin and Comfort Technology

Kia completely reworked the cabin. It responds to multiple usage scenarios, from urban commuting to family trips. A low, horizontal dashboard improves visibility. Likewise, it provides a greater sense of spaciousness. The column-mounted Shift-by-Wire system frees up space in the center console. This creates a more open and practical environment. Comfort elements include a panoramic roof and reclining rear seats. It also offers configurable ambient lighting in 64 colors. Moreover, a Harman Kardon or Bose premium audio system is integrated.

K3 Platform and Versatile Mechanical Offer

The new Seltos is based on the latest generation K3 platform. This improves ride comfort. It features greater structural rigidity and better acoustic insulation. In addition, the chassis, suspension, and steering received a refined tuning. The mechanical offering includes three variants. A 1.6 T-GDI engine generates 180 hp and 265 Nm. It pairs with a six-speed manual or 7-speed DCT automatic gearbox. Another 1.6 T-GDI variant offers higher power, up to 193 hp, with an 8-speed automatic transmission. Finally, a 2.0 naturally aspirated engine delivers 149 hp and 179 Nm.

A man working on his laptop and writing in a notebook at a desk.

Dynamic Capabilities and Advanced Safety

The availability of all-wheel drive and multilink rear suspension extends its off-road capabilities. The Terrain Mode (Snow, Mud, and Sand) reinforces this versatility. Eco, Normal, and Sport driving options allow vehicle behavior to be adapted. Safety is a fundamental pillar. This generation adds a comprehensive package of advanced driving assists. These include highway driving assist, autonomous emergency braking, and surround view monitor. The Head-Up Display projects key information onto the windshield.

Digital Technology and Global Schedule

In terms of technology, the Seltos incorporates a dual panoramic 12.3-inch screen. It also offers AI assistant with natural language. Furthermore, it includes OTA remote updates and Digital Key 2 for access via smartphone. Global production of the new Kia Seltos will begin in December 2025 in India. It will extend to Korea, North America, Europe, and China throughout 2026. This solidifies its role as a relevant subcompact SUV worldwide.

INTELLIGENT MOBILITY

Kia PV5 Infotainment System Wins IDEA Award

Published

2 days ago

September 4, 2026

Marcelo Lagos

Kia’s PV5 infotainment system earned a Bronze award at the 2026 IDEA Awards, while the automaker’s Ocean Cleanup campaign was named a finalist.

Kia has received two major recognitions at the 2026 International Design Excellence Awards (IDEA).

The Kia PV5 Infotainment System earned a Bronze award in the Digital Interaction category, while Kia’s global campaign with The Ocean Cleanup was selected as a finalist in Social Impact Design.

PV5 Infotainment Wins Bronze

The infotainment system was developed for Kia’s first dedicated electric Platform Beyond Vehicle (PBV).

Its design focuses on creating a flexible, software-driven experience for different business and lifestyle applications.

The Kia PV5 infotainment system earned a Bronze award for its user-centered digital design.

The interface uses a 16:9 widescreen layout with multi-view functionality, allowing users to access media, camera, and HVAC functions simultaneously.

Kia also uses common typography, icons, widgets, and media elements to create a consistent experience between the vehicle’s physical and digital interfaces.

Ocean Cleanup Campaign Reaches Finalist Stage

Kia’s “Kia x The Ocean Cleanup: Creating a Wave of Movement, Together” campaign was named a finalist in the Social Impact Design category.

The campaign consists of a seven-part video series focused on plastic pollution and The Ocean Cleanup’s environmental work.

Kia’s Ocean Cleanup campaign was recognized for combining sustainability storytelling with a consistent visual identity.

Kia says The Ocean Cleanup has removed more than 42 million kilograms of marine waste to date.

The campaign connects that work with Kia’s “Movement” philosophy while using design to communicate environmental issues in a more accessible way.

Why the IDEA Awards Matter

The International Design Excellence Awards, presented by the Industrial Designers Society of America, are considered one of the leading global design competitions.

Entries are evaluated on factors including innovation, user benefit, aesthetics, societal impact, and business value.

The 2026 IDEA Awards recognized Kia’s work in both digital interaction and social impact design.

For Kia PV5 infotainment, the Bronze award highlights the company’s push toward software-defined mobility, while the Ocean Cleanup finalist recognition demonstrates how Kia is also using design to support broader sustainability initiatives.

INTELLIGENT MOBILITY

Cadillac Escalade IQ Puts Customer Feedback at the Center

Published

3 days ago

September 3, 2026

Marcelo Lagos

The all-electric Escalade IQ uses customer research to shape its cameras, climate controls, personalization, and driver-assistance technology.

The Cadillac Escalade IQ is designed around a simple idea: technology should solve real problems.

General Motors says customer research helped determine which features belong in the electric luxury SUV and how they should work together.

Technology Designed Around Drivers

The Escalade IQ uses several camera systems to improve visibility and maneuverability.

Turn-signal-activated side cameras can help drivers monitor blind spots, while additional camera views assist during tight parking and other low-speed maneuvers.

The Cadillac Escalade IQ uses multiple camera views to improve visibility and driver confidence.

GM’s research also highlighted the vehicle’s climate and comfort features.

Instead of hiding climate controls inside multiple infotainment menus, the Escalade IQ uses a dedicated HVAC screen for easier access.

Personalization Makes a Difference

The SUV also uses profile-based personalization to tailor the vehicle to individual drivers.

That can be particularly useful when multiple people share the same Escalade IQ.

Profile-based personalization allows the Escalade IQ to adapt the experience to individual drivers.

Features such as the Rear Camera Mirror, power-closing doors, and Super Cruise are also designed around specific customer needs.

The goal is to make visibility easier, reduce effort, and make longer drives less stressful.

Customer Feedback Shapes Future Vehicles

GM says extensive engineering, testing, and customer feedback continue throughout the development process.

The company’s research helps identify which technologies resonate with different customer groups rather than adding features simply because they are available.

The Escalade IQ’s technology is designed to address practical needs rather than adding features for their own sake.

That approach extends beyond individual features.

GM says lessons learned from the Escalade IQ will help shape future vehicles, particularly as the company expands software-defined technologies that can be updated and improved over time.

INTELLIGENT MOBILITY

Zoox and Waymo Expand Robotaxi Services Across the U.S.

Published

3 days ago

September 2, 2026

Marcelo Lagos

Amazon’s Zoox and Alphabet’s Waymo are expanding into new American cities as competition in the driverless ride-hailing market accelerates.

Amazon’s Zoox and Alphabet’s Waymo are expanding their driverless ride-hailing operations into more U.S. cities.

The two companies announced separate expansion plans this week as they compete with Tesla to scale autonomous transportation.

Zoox Heads to Houston and San Diego

Zoox will begin testing its technology in Houston and San Diego, bringing its presence to 12 U.S. locations.

The company will initially use modified test vehicles for mapping and validation before introducing its purpose-built robotaxis.

Zoox is expanding testing to Houston and San Diego ahead of deploying its purpose-built autonomous vehicles.

Zoox began charging passengers in Las Vegas in August after previously offering free rides in Las Vegas, San Francisco, Austin, and Miami as part of its testing program.

Waymo Adds Three More Cities

Waymo is also expanding its commercial footprint.

The company will begin welcoming its first public riders in Denver, San Diego, and Tampa, increasing its fully autonomous service to 14 cities.

Waymo is bringing its driverless ride-hailing service to Denver, San Diego, and Tampa.

Access will initially be limited before gradually expanding to more riders.

Waymo already operates paid autonomous services in several U.S. markets and is also preparing for international expansion.

The Robotaxi Race Is Heating Up

The latest moves highlight how quickly the robotaxi market is developing.

Zoox, Waymo, and Tesla are all trying to expand their autonomous ride-hailing networks while proving that driverless transportation can operate reliably at scale.