Fiat Pulse Abarth Stranger Things: The Darkest and Most Exclusive Edition of the Sporty SUV

Only 511 units pay tribute to the Netflix phenomenon, blending Demogorgon-inspired design with Abarth’s unmistakable performance DNA.

Fiat has stunned the automotive world with the launch of the Pulse Abarth Stranger Things, a special edition that merges Italian racing spirit with the supernatural universe of the hit Netflix series. Limited to 511 units –a nod to the number of the main character, Eleven– this SUV celebrates the fifth and final season of Stranger Things, which premieres on November 26.

The Pulse Abarth Stranger Things retains the aggressive personality and racing character of the standard Abarth SUV, while adding an eerie touch through visual elements inspired by the Demogorgon and the Upside Down. Its goal is clear: to captivate both fans of the show and car enthusiasts looking for a truly collectible and exclusive piece.

A sinister design with nods to Hawkins

Inside, the cabin features black stitching, special decals, and a numbered plaque, along with seats embroidered with the Stranger Things logo. A hidden Easter egg on the driver’s door panel and new window graphics referencing the show’s most iconic symbols turn the interior into an immersive experience. On the outside, the SUV perfectly balances sportiness and mystery with a side stripe mimicking the Demogorgon’s claws, black or red side mirrors, an exclusive skid plate, and a nameplate bearing the series’ title on the engine cover. Every detail has been meticulously designed to honor the dark and thrilling world that has captivated millions of fans worldwide.

Turbo power and electrifying performance

Based on the standard Pulse Abarth, this edition keeps its potent 1.3-liter T270 turbo engine, delivering 185 hp and 27.5 kgm of torque, capable of accelerating from 0 to 100 km/h in just 7.6 seconds and reaching a top speed of 215 km/h. It also features a six-speed automatic transmission, ensuring smooth yet responsive performance both in urban traffic and on open roads. The tech package is equally impressive: a 10.1-inch multimedia screen, 7-inch digital cluster, panoramic sunroof, wireless charger, and electrically adjustable leather seats. To top it off, it includes a full suite of driver assistance systems, such as autonomous emergency braking, lane departure warning, and front and rear parking sensors.

Availability and regional launch

The Fiat Pulse Abarth Stranger Things will hit showrooms on October 30 in Argentina, followed by Mexico and Brazil. With this collaboration, Fiat and Netflix celebrate the end of an iconic series, while Abarth reaffirms its rebellious and passionate spirit, merging pop culture, design, and performance in an edition as exclusive as it is electrifying.