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2027 Dodge Durango Adds Bold Redeye Paint Option
Dodge is expanding customization for the 2027 Durango by introducing the striking Redeye exterior color across every HEMI-powered model.
The 2027 Dodge Durango lineup is gaining a bold new look with the addition of the Redeye exterior paint. Previously exclusive to the Dodge Charger, the vivid crimson finish is now available across every HEMI-powered Durango, giving customers another way to personalize the three-row performance SUV.
Orders for the new color are already open in the United States, with Redeye priced at $595 MSRP.
Redeye Expands the Durango Color Palette
Dodge is bringing one of its most recognizable paint finishes to the Durango for the first time.
The new Redeye joins an extensive factory color lineup that includes:
- B5 Blue
- Destroyer Grey
- Green Machine
- Night Moves
- Pitch Black
- Red Oxide
- White Knuckle
According to Dodge CEO Matt McAlear, color remains one of the most important ways customers personalize their vehicles, and Redeye adds another distinctive option to the brand’s performance SUV.

The 2027 Dodge Durango is now available with the exclusive Redeye exterior color.
Available Across Every HEMI-Powered Model
Unlike many special paint options, Redeye is available throughout the entire HEMI-powered Durango range.
Customers can order the new finish on:
- Durango GT HEMI (360-horsepower 5.7-liter HEMI V8)
- Durango R/T 392 (475-horsepower 6.4-liter HEMI V8)
- Durango SRT Hellcat (710-horsepower supercharged 6.2-liter HEMI V8)
- Durango SRT Hellcat Jailbreak
Dodge continues to position the Durango as the only V8-powered SUV lineup in its segment.

Redeye is available on every HEMI-powered version of the 2027 Dodge Durango.
Roadkill Nights Will Showcase More Dodge Colors
Dodge will officially display the Redeye-painted Durango during Roadkill Nights Powered by Dodge, taking place August 7-8 at M1 Concourse in Pontiac, Michigan.
The event will also feature additional product announcements and new color reveals as the brand continues expanding customization options across its performance lineup.
Orders Are Open Now
Customers can already configure the 2027 Dodge Durango with the Redeye finish.
The new paint option carries an MSRP of $595, offering buyers an affordable way to give the HEMI-powered SUV a more aggressive appearance straight from the factory.

Orders for the 2027 Dodge Durango Redeye paint option are now open in the United States.
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